Creativity and Sean Nixon’s Advertising Cultures

A review of Sean Nixon Advertising Cultures… The presence of Creativity as a Sequential Process At one level, it matters to me as a creative person because, in maintaining the pretense that our business  works through a rational and sequential process, I feel we are perpetrating a minor fraud. And the victim of that success … Read more

Brands

Talking brands

…talking brands, identity, consumption and culture. It’s intricate how brands play roles in everyday life, often becoming cultural or taking on cultural signicance through the choice, identity or the activity of consumption. Emotions are even at play – love, hate and trust inspired how people feel about brands. With recent innovations in technologies changing dialogues … Read more

grungy-social-media-icons

Socialnomics

With recent innovations in technologies changing dialogues in society, is a requirement for marketeers to revise their strategies for better ways of communicating in more meaningful ways with consumers and society as a whole? If so, this means moving away from the traditional advertising ‘single-minded proposition’ delivered through multiple channels, to a more conversational approach … Read more

WilfridWood_056L

A living logo with Wilfrid Wood

Created for an experiential agency proposition with Wilfrid Wood who created this logo as a real object that was photographed for the final execution.

Wha-Wha

Wha-Wha

The prospect of Richard E Grant’s directorial debut is a good one; a semi-autobiographical tale of a young boy growing into manhood played out against the backdrop of a new era for South East Africa’s Swaziland, the place Grant himself grew up, amidst the end of British rule. It follows Ralph as he witnesses his … Read more

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